Shaping events to inspire donations

By Jim Alvarez
Nonprofit organizations face a constant challenge of funding. From homelessness and hunger to education and the arts to conservation and animals, as well as youth, health and faith-based, most nonprofits search for ways to combat declining governmental funding, an aging donor base, an often overburdened small staff and limited volunteers. To better capture more dollars while retaining and attracting donors, many nonprofits diversify their fundraising activities.